Lizl Naude
Designer, upcycling queen, pioneer, and self-confessed homebody, Lizl Naude has over 20 years of combined experience in design, entrepreneurship and upcycling. She is a Social Entrepreneur from Cape Town, South Africa. She heads up her design business Lilly Loompa, a company that creates beautiful homeware made by upcycling waste material… All materials are carefully sourced from waste and sustainably reimagined as beautiful, yet purposeful products.
Lilly Loompa About
In 2004 I had a freak accident when I fell off the stairs in our home. I was bed-ridden for 6 weeks and became truly bored. I started making costume jewellery while in bed. When I went back to work many of my fellow colleagues started ordering my pieces. Thus Lilly Loompa, the creative company, was born. I reached some level of success, but wanted to move to the next level. After my first daughter was born, I went to study Interior Decorating and pursued that field for the following few years.
In 2011, when living in Johannesburg, I started a lifestyle and DIY blog where I posted about my DIY stints, building small-scale furniture. Years later we experienced a series of burglaries and losses, and we needed furniture for our home. My business was thus informally born, out of necessity. I needed furniture and products for my home and looked to my immediate environment for
material and inspiration. I was surprised to see how much usable waste goes to landfill. However, it was only in September 2016 that I seriously started pursuing my upcycling business.
We manufacture a variety of products, from storage holders, to dinner table accessories, décor and small furniture, among others. Our homeware is created through a process of hipcycling, which is essentially upcycling discarded waste and transforming it into desirable products that would complement your home. Eco-friendly, handcrafted and 100% South African, each Lilly Loompa piece, once trash, is now a meaningful piece of treasure.
